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Business Oct.2,2008 South Bay Hospital, EN VOGUE, Brandon Regional Hospital
By Betty Morrow
Oct 2, 2008 - 10:49:45 AM

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Local Hair Stylists Open New Salon
Local hair stylists Maria Elena Martinez and Sirinthip “Tipp” Chanthamart recently opened EN VOGUE hair salon in Summerfield Shoppes, located on Big Bend Road in Riverview, across from the Summerfield golf course.
With over 37 years combined experience, Maria Elena and Tipp ­practice the newest technologies in hair, updating their clients look with the perfect color and cut. Specializing in color design and utilizing the ­latest techniques, they listen to their clients and can provide a full ­beauty makeover. Also on staff is PJ Hughes, with 25 years of hair styling ­experience.
If you desire a classic look, funky color or anything in between, En Vogue Salon will meet your needs. An exclusive Keune distributor -- -- affords for a variety of hair products to choose from.
Hours of operation are from 9 a.m. to 7 p.m. Tuesday through Friday; and from 9 a.m. to 5 p.m. on Saturday with appointments available by calling (813) 672-3632 or

Terrie Jefferson, RN Chosen as Finalist

Terrie Jefferson, RN, Chief Nursing Officer at South Bay Hospital has been chosen as a 2008 Health Care Heroes Awards Finalist in the category of Medical Professional-Non-Physician by the Tampa Bay Business Journal.
Terrie JeffersonSusan Laber

Serving as CNO at South Bay Hospital since 2002, Jefferson is a true patient advocate. She continually seeks out best practices for patient care and patient satisfaction. Her leadership demonstrates compassion and shows the importance of always putting the patient first.
“Terrie exemplifies this award and is a valuable member of our team,” says Steve Daugherty, Chief Executive Officer at South Bay Hospital. “She is truly deserving of this recognition.”
Jefferson is also a breast cancer survivor and a passionate advocate of breast cancer awareness. She actively supports the American Cancer Society and leads the hospital’s Relay for Life activities each year.
“I am honored to be nominated for this award,” says Jefferson. “I am thankful to have a job that ­allows me to make a difference every day.”
For information, call Melissa Morgan at (813) 634-0496.

Susan Laber Promoted to Chief Nursing Officer

“Susan Laber, 48 years of age, RN, BSN, MHA, CHCQM, has been promoted to the Chief Nursing Officer (CNO) of Brandon ­Regional Hospital,” announced Mike Fencel, CEO, “replacing Cheryl Goforth, 53, who was promoted to CNO at Trident Health Systems, in Charleston, SC.”  Prior to assuming this role, Laber was the Interim CNO for several months, as well as Assistant CNO at Brandon, from 2006-2008.  Since her promotion, Laber and her family have relocated from the Sarasota area to the FishHawk community in Lithia.
Susan Laber

Laber arrived in Florida from Chicago, IL, where she started at South Bay Hospital in 1994 in Critical Care Nursing, and then transferred to Doctors Hospital of Sarasota in 1996 where she held various positions: Critical Care Charge Nurse, Director of ICU/Hemodialysis, Director of Critical Care and Associate Nurse Executive prior to coming to Brandon.
She earned her Master of Health­care Administration and Bachelor of Science in Nursing at the University of Phoenix, and her Associate of Science in Nursing at Purdue University. Laber is certified in Health Care Quality Management (CHCQM) with subspecialty in Risk Management and Patient Safety. She also holds professional memberships:  Affiliate, American College of Healthcare Executives (ACHE); Diplomat, American Board Quality Assurance Utilization Review Physicians (ABQAURP); and, currently serves as a ­Regent’s Advisory Council Member for the Northern-Western ­Florida ACHE.
“I find nursing leadership both challenging and exciting,” states Laber. “My first challenge is to inspire nurses in the hospital to provide high quality care, focus on patient safety initiatives and at the same time realize the practice of nursing is not like it was 5 years ago. Nursing must find ways to practice differently to meet all the demands as well as adapt to new technologies incorporated into nursing practice.  Nurse-Physician collaborative practice is also a very important element in this process assuring effective communication among nurses and physicians.”
“My second challenge is recruitment and retention of talented staff. Competition is fierce as the nursing shortage continues. The challenge is to recruit and retain nurses by preventing them from going from one hospital to another.  Creating an environment where nurses feel good about what they do, have a great relationship with their direct supervisor and feel part of the team, determine if they will stay and grow with the hospital.  Our challenge becomes developing an environment where nurses want to practice nursing, feel like they make a difference, and continue working -- because they become part of a positive culture and embrace doing what is best for the patient and the patient care they provide.”
Her vision for her nursing team can be boiled down to “do what is right for patients first and inspire others to do the same thing. The opportunity lies in providing an environment where patients are the number one priority; use data to make positive changes; challenge the status quo and create a positive culture where nurses want to work!”

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